Copyright © 2011 idealNOW Weight Loss Centers. All rights reserved

Weight Loss results vary from person to person.

A Medically Developed Weight Loss Method With a Beginning, a Middle and An End.

With the Ideal Protein Weight Loss Method we help you lose weight, but even more importantly, we teach you how to maintain your weight loss through stabilization and maintenance. Our protocol has evolved for over 20 years, but was originally developed over 2 decades ago by Dr. Tran Tien Chanh who focused his career and research on nutrition with a particular emphasis on the treatment of obesity and obesity related issues.

Today, over 3,000 health professionals offer the Ideal Protein Weight Loss Method worldwide.

Why do we gain weight - How do we lose weight? What to expect with us?

According to Dr. Tran Tien, "The cause of many weight issues in a modern society is insulin dysfunction. A diet grossly disproportionate in its share of saturated fats and sugars, such as in breads, cereals, muffins, cakes, pastries, pasta, pizza, rice, corn - very much like the North American diet - causes the pancreas to produce an overabundance of insulin, which stays in the system and puts the blood sugar level in a negative balance."

An overproduction of insulin may lead to hypoglycemia or low glycemia, which in turn may induce constant sugar cravings and weight gain. One of Insulin’s primary functions is to regulate blood sugar levels, however it is also the hormone that facilitates the transport of fat (triglycerides) into the fat cells. Even worse, it "locks" the fat into the fat cell, preventing it from being used as a source of energy. Now, because the blood sugar has dropped (and we can’t access the fat as a fuel source) it creates "sugar cravings' and the vicious cycle begins again. In other words, an over abundance of insulin can cause weight gain.

Core Principles of Ideal Protein

The body employs energy from three reserves: glycogen (carbohydrate), protein and fats. First the body depletes its simple and complex carbohydrate reserves and then turns simultaneously to its protein and fat reserves for energy. A person not in need of weight loss typically has approximately 1-2% of their body's reserves from carbs, approximately 19% from their muscle mass and 79% of their body reserves from fat.

Simple and complex carbohydrates can prevent weight loss. The body stores approximately three days worth of carbohydrates, therefore, our protocol restricts sugars (simple and complex) until 100% of your weight loss goal is achieved…why? Because, as long as sugar is being consumed, your body may not be burning fat. Remember, the first source of energy is derived from glycogen (carbohydrate) reserves. Therefore, the core principle of the Ideal Protein Protocol is to deplete the glycogen (carbohydrate) reserves completely, in order to compel the body into consuming its fat reserve to burn calories.

How do we encourage the body to burn its fat reserves, but support its muscle mass reserves if both are depleted simultaneously? First, Ideal Protein foods are made with high quality protein, this allows for greater absorption. If protein absorption is low, you may not be able to protect your muscle mass and thus you will burn muscle along with fat. If you lose muscle while dieting, you may impair your ability to burn calories post-diet, as your body uses muscle mass to burn calories.

Secondly, our dieters use our nutrient-rich supplements such as Natura Multi-Vita, Natura Calcium & Magnesium and Natura Potassium, key ingredients in muscle building and electrolytes. These supplements replace those normally found in foods restricted on the Ideal Protein protocol.

What to Expect

Based the experiences of over 3,000 clinics worldwide, the Ideal Protein Protocol enables the following:

Structured weight loss while supporting muscle mass;

An understanding of how food affects and is utilized by the body, including what causes fat storage;

Weekly one-on-one coaching, lifestyle education and guidance;

Personalized approach to setting weight loss goals, based on your health profile;

Losing weight can improve blood sugar, cholesterol levels and reduce blood pressure;